Earth-first every
step of the way
We continuously drive toward pushing our conscious standards. We’re proud to be one of the only hair brands included in both the Sephora Clean+ Planet Positive and Ulta Conscious Beauty programs.
Packaging for the planet
Consciously packaged
We develop most packaging with recycled materials and are constantly evaluating and improving upon our sustainability commitments. See our recycling guide to learn how to properly recycle your containers.
Consciously packaged
We develop most packaging with recycled materials and are constantly evaluating and improving upon our sustainability commitments. See our recycling guide to learn how to properly recycle your containers.
FSC Certified
99% of our secondary packaging + boxes are certified by the Forest Stewardship Council, ensuring they come from responsibly managed forests.
No unnecessary packaging
As of 2021, we’ve removed all plastic trays from our haircare kits and ensured all kit packaging is 100% recyclable. We exclude individual outer cartons whenever possible to ensure our packaging remains minimal.
PCR preferred
We use a minimum of 30% post-consumer resin in our HDPE (high-density polyethylene) bottles - some are even 100%! - with plans to increase this percentage in the near future. Please visit individual product pages to learn about the composition of each product’s packaging.
Recycling guide
