Here at Briogeo we don’t just believe in natural products but we also believe in sustaining the earth in which they come from. Living an eco chic lifestyle isn’t always easy, there are so many factors to consider aside from what you’re putting on your skin and in your body. To us, being eco chic means protecting the environment, too. Here are some of the steps we take to lessen our impact on the environment.   Recycled Products We keep the recycling chain going by making use of discarded plastic and transforming it as part of our new bottles. All of our bottles contain at least 25% post consumer recycled (PCR) plastic.   Non-Toxic Products Non-toxic and all natural products aren’t just good for your body, they’re good for the earth, too. Using soaps, conditioners, and shampoos with harsh chemicals can have a serious impact on the environment. Especially when you think about how often you use them, and then think about the amount of people using those same products. That’s a lot of chemicals going down our drains.   Cruelty Free Protecting the earth means protecting animals, too. We never tests our on animals and our Be Gentle, Be Kind Green Tea Shampoo, Be Gentle, Be Kind Avocado + Quinoa Co-Wash, Blossom & Bloom Ginseng + Biotin Volumizing Conditioner, and Rosarco Oil are all vegan products. This Earth Day, we’re asking you to “take the lead” and think about some new things you can do to live a more eco chic life. Share with us what you already do and some things you are going to start doing!