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The Ultimate Scalp Detoxifying Ingredient: Binchotan Charcoal

We believe that healthy hair starts with a healthy scalp. If you've heard of Briogeo, you've most likely heard of our Scalp Revival Charcoal + Coconut Oil Micro-Exfoliating Shampoo. This shampoo (and our entire Scalp Revival collection) harnesses the detoxifying benefits of an ingredient called Binchotan charcoal. If you're even slightly into beauty, you've definitely seen or used products that utilize charcoal as a key ingredient. We're here to tell you why charcoal is all the rage in the beauty industry, and specifically why we're absolutely obsessed with it for our hair products. 

 

What is Binchotan charcoal?

Binchotan charcoal is a traditionally Japanese charcoal that is completely different from typical black charcoal. The starting material is ubame oak, a tree known for its great strength and resilience.

To convert into a charcoal, the wood is burned at temperatures upward of 1000 degrees Celsius, and then covered with a mixture of earth, ash, and sand to cool it down. What’s left is a charcoal containing a blend of healthy minerals from years of life as a tree.  

Because Binchotan charcoal has numerous small pores, it can absorb deep-rooted impurities and build-up from the hair and scalp. The highly absorptive quality gives Binchotan charcoal a detoxifying effect on the scalp.

 

What does it do for hair?

 

Charcoal is a hot commodity for skincare products, because of its effective exfoliation and extraction of impurities. Since its composition is very porous, it’s able to absorb deep-rooted dirt and buildup, making it a dream ingredient for any skincare product. But did you know that it's a magical ingredient for the hair and scalp?

 

“At the end of the day, our scalp is an extension of our face. We should treat it the same way by nurturing it with ingredients that detoxify, hydrate, and protect to create the perfect foundation for healthy hair” - Nancy Twine 

 

Since the scalp is an extension of our skin, we knew that charcoal would be able to tackle hard-pressing issues like build-up, itchiness, and flakiness. The highly absorptive quality gives Binchotan charcoal a detoxifying effect on the scalp. Check out this video below to really see how the charcoal purifies and detoxes buildup: 

 

 

Scalp Revival Ingredients

To create our legendary Scalp Revival collection, we combined the key ingredient, Binchotan charcoal, with some other hair saving ingredients:

  • Coconut oil: Penetrates the hair shaft to seal in moisture, protecting against breakage and excess heat.
  • Tea tree oilReduces flakiness promoting a clean and invigorated scalp.
  • Peppermint oil: Soothes itchiness and supports a healthy scalp pH.
  • BiotinSupports the hair shaft for overall hair health.
  • Witch hazelNormalizes oil production to balance overall scalp hydration.
  • Clay & tapioca complexAbsorbs excess oil to refresh and extend the life of your blow out.

By combining charcoal with a classic slew of reliable ingredients like biotin, tea tree oil, peppermint oil, etc., we created a formula that soothes scalp irritations while removing any dead skin, impurities, and product built up. As a result, the hair and scalp feel more balanced, moisturized, and clean.  

 

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Scalp Revival Charcoal + Coconut Oil Micro-Exfoliating Shampoo
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Scalp Revival Charcoal + Tea Tree Scalp Treatment
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Scalp Revival Charcoal + Biotin Dry Shampoo
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